Business

Metamorphosis - Embrace Change and Transform your Business in 2023

Metamorphosis: Embrace Change and Transform your Business in 2023

As we look ahead to the new year, it’s clear that female founders in South Africa have the potential to make a significant impact on the business landscape.  According to a report by the Global Entrepreneurship Monitor, the rate of early-stage entrepreneurial activity among women in South Africa is higher than the global average. If …

Metamorphosis: Embrace Change and Transform your Business in 2023 Read More »

The Psychology of Fashion - How to develop your Personal Style as a Business Owner

The Psychology of Fashion: How to develop your Personal Style as a Business Owner

The psychology of fashion is a fascinating subject, and as a female business owner, understanding it can help you develop your personal style and project the image you want to the world. What is Fashion?  Fashion is more than just the clothes we wear; it is a form of self-expression that allows us to communicate …

The Psychology of Fashion: How to develop your Personal Style as a Business Owner Read More »

How to create a Clear and Compelling Executive Summary for Female Founders

How to create a Clear and Compelling Executive Summary for Female Founders

Ready, set, goal! It’s 2023, ladies! And if you’re serious about scaling your business this year, you’ll need to have an executive summary on hand to help you navigate challenges and pitch to potential stakeholders.  What exactly is an Executive Summary? An executive summary is a brief document that provides a snapshot of the key …

How to create a Clear and Compelling Executive Summary for Female Founders Read More »

6 Tools to Help You with your Digital Marketing Reporting

6 Tools to Help You with your Digital Marketing Reporting 

Author: Adbot Edited by Xena Digital marketing reporting tools make reporting much less mentally taxing, so it’s well worth spending the money to save your mental capacity for other important business tasks. As they say, work on your business, not in your business. Check out the following options, plug in all your platforms and data, …

6 Tools to Help You with your Digital Marketing Reporting  Read More »

UX trends for 2023

5 User Experience (UX) Design Trends to watch in 2023

When we’re talking about Customer Experience (CX), it’s all about creating no-fuss, memorable experiences for your customers. And what better way to stand out than to introduce some ground-breaking User Experience (UX) design trends into your business in 2023. Hold up, what is UX Design?    User Experience, or UX for short, is centred around …

5 User Experience (UX) Design Trends to watch in 2023 Read More »

Brand Experience vs Customer Experience

Brand Experience vs. Customer Experience: What’s the difference, anyway?

Let’s face it, ladies. Being a fempreneur is all about storytelling, and better yet, winning in business is about making your customer the hero of that story.  When we’re talking about customer experience (CX) and brand experience (BX), both naturally centre on the customer. What we need to realise is that although they sound like …

Brand Experience vs. Customer Experience: What’s the difference, anyway? Read More »

Top Marketing Strategies For Black Friday 2022 (and 9 ways To Stand Out)

Author: Adbot Edited by Xena Year-end is coming on like a freight train and with it, the inevitable planning for Black Friday 2022 specials and holiday sales. If you feel intimidated and a bit overwhelmed at the thought of planning your Black Friday marketing strategy, this post is for you. As you review some of …

Top Marketing Strategies For Black Friday 2022 (and 9 ways To Stand Out) Read More »

Not a business owner yet? Subscribe to our #Dreampreneur Newsletter.